Esports organization Cloud9 has entered into a sponsorship deal with telecommunications giant AT&T to help AT&T achieve it’s goal to“grow its relationships with new and existing customers” through an increased presence in esports.
Per the new deal, Cloud9 will work on a weekly series entitled ‘The Nines’, in which AT&T will act as the presenting sponsor
Excited to give our fans more! Please welcome @ATT as the newest addition to the #C9FAM! pic.twitter.com/gDg9nLwPni
— Cloud9 (@Cloud9) March 5, 2019
“Teaming up with a company like AT&T, who has always prided itself on being ahead of the curve, is a tremendous moment for the whole C9 organization” Jack Etienne, CEO & Owner of Cloud9 said.
“With what AT&T is bringing us, we’re going to be able to bring the fans so much more – more content, more access, more memes, and more championships. I can’t wait to see the incredible things we’ll do together.”
“We’re thrilled that Cloud9 has chosen to work with us to connect its fans to more of the moments they love, whether that’s at an event, at home, or on the go” Shiz Suzuki, AVP of Sponsorships & Experiential Marketing at AT&T said.
“Our sponsorship investments put our brand at the convergence of entertainment, technology and lifestyles. Cloud9 is thriving at that intersection, and we look forward to learning and growing with them.”