Rumble Gaming, an Esports talent agency and media platform, has officially acquired MKM Esports, a talent agency.
With the acquisition, Rumble Gaming now features over 300 professional esports teams, players, venues, streamers, and content creators including esports organizations, Lazarus and Rogue.
“As a fully integrated media company, we’ll have the capacity to produce top-tier esports content, build a centralized platform, and create additional distribution channels for our clients and partners,” Micheal Cotton, founder of Rumble Gaming said. Cotton will remain in his role as Chief Executive Officer.
“With the video game industry exceeding $100 billion in global revenue, sponsors, organisations, and investors are increasingly shifting their attention and budgets toward the world of esports and content creation.”
“The esports industry has expanded to mirror the business models in traditional sports industries, including franchising rights, event management, player representation, and audience monetization through advertising” Josh Marcus co-founder of MKM and new Chief Operating Officer of Rumble Gaming said.
“However, a market gap exists in media offerings at the intersection of digital and linear media and clients’ desire to reach their preferred target.”
“This merger gives us the resources necessary to scale and compete with any agency and media arm in the world” Evan Kubes co-founder of MKM Esports and new President of Rumble Gaming said.
