Comcast’s Xfinity is now the official presenting sponsor for the playoffs and grand finals of the Overwatch League, and the deal will see Xfinity prominently visible during the broadcasts on Twitch, ESPN, and ABC, as well as on-site in Philadelphia, Pennsylvania at the Wells Fargo Center.
“Xfinity is a world-class brand, and we’re excited to have them be a major part of our 2019 Grand Finals” Josh Cella, Head of Global Partnerships for Activision Blizzard Esports said, via a press release.
“We worked in conjunction with Twitch to create a customized postseason opportunity for Xfinity, engaging fans experiencing the excitement of the finals both onsite as well as digitally. We are thrilled to have them sponsor the most exciting portion of our season, as they are committed to providing fast, safe, and reliable internet for all gamers.”
“We’re excited to be sponsoring the Overwatch League’s 2019 Grand Finals in our hometown of Philadelphia” Matt Lederer, Vice President of Brand Partnerships at Comcast said. “We know the importance of a fast and reliable internet connection for online gaming, and we look forward to showing gamers and fans how the speed and capabilities of Xfinity Internet can maximize their esports experience.”
