FACEIT has signed a new, multi-year partnership deal with Ubisoft to design and control the esports ecosystem for Rainbow Six Siege in North America, and will see the two work side by side on every facet including broadcasting, media rights, production, and more.
“When we set out to create the new Rainbow Six Siege North American League, we searched high and low for a partner that could hit the aspirational editorial and production quality we required for an offline league” Che Chou, Senior Director of Esports for Ubisoft NCSA said during a press release. “FACEIT stood out as an obvious choice given their deep industry experience and impressive content portfolio. Combined with their robust tournament platform, FACEIT brings the complete package of production expertise and technology to elevate Rainbow Six esports to the next level in North America.”
“We are incredibly excited to partner with Ubisoft and to help develop the Rainbow Six Esports structure in North America” Michele Attisani, Co-founder and CBO of FACEIT said. “This full service partnership will see us merging all verticals of what FACEIT has to offer. Developing competitive ecosystems has always been a core objective of FACEIT as we recognize that this is vital for building sustainable esports programs. FACEIT has always focused on delivering entertaining content for fans and opportunities for players of all levels and this is exactly what we are looking to achieve for the Rainbow Six community.”
